Stock Code: 000521 200521 Notice No.: 2020-058
Short Form of the Stock: CHML Hongmeiling B
CHANGHONG MEILING CO. LTD.
Summary of Semi-Annual Report 2020
I. Important Notice
(i) The summary of semi-annual report is excerpted from the full text of the semi-annual report. For the
details investors should carefully read the full text of the semi-annual report published on Juchao
Information website (www.cninfo.com.cn) and Shenzhen Stock Exchange Website etc. appointed by
CSRC.
(ii) The Company did not have directors supervisors and senior executives of the Company could not
guarantee the reality accuracy and completion of the whole contents or have objections.(iii) All the directors attended the board meeting on deliberating the Report on site and by communication.(iv) Modified audit opinions notes
□ Applicable √ Not applicable
(v) Profit distribution pre-plan or capitalizing of common reserves pre-plan deliberated by the Board in the
semi-annual period
□Applicable √Not applicable
The Company has no plans of cash distribution bonus shares and capitalizing of common reserves either.(vi) Profit distribution for preferred shares approved by the Board
□Applicable √Not applicable
II. Company information
(i) Profile
Short form for share CHML Hongmeiling B Code for share 000521 200521
Listing stock exchange Shenzhen Stock Exchange
Short form of the Stock before
changed (if applicable)
Contact person and ways Secretary of the Board Representative of Securities affairs
Name Li Xia Zhu Wenjie
Office add. No. 2163 Lianhua Road Economic and No. 2163 Lianhua Road Economic and
Technology Development Zone Hefei Technology Development Zone Hefei
Tel. 0551-62219021 0551-62219021
E-mail 0551-62219021 0551-62219021
lixia@meiling.com wenjie.zhu@meiling.com
(ii) Main financial data and financial index
Whether it has retroactive adjustment or re-statement on previous accounting data or not
□Yes √No
Current period Same period last year Changes +/-
Operating income (RMB) 6795860736.99 9133162680.94 -25.59%
Net profit attributable to shareholders of the
listed company (RMB)
-210130580.93 54334022.57 -486.74%
Net profit attributable to shareholders of the
listed company after deducting non-recurring
gains and losses (RMB)
-257134663.36 4475396.85 -5845.52%
Net cash flow arising from operating
activities (RMB)
-388104958.41 373484000.19 -203.91%
Basic earnings per share (RMB/Share) -0.2012 0.0520 -486.92%
Diluted earnings per share (RMB/Share) -0.2012 0.0520 -486.92%
Weighted average ROE -4.29% 1.08% 5.37 percentage points decrease
End of current period End of last year Changes +/-
Total assets (RMB) 15065140923.67 14202233615.47 6.08%
Net assets attributable to shareholder of listed
company (RMB)
4741397306.92 5004947673.36 -5.27%
(iii) Amount of shareholders of the Company and particulars about shares holding
In share
Total common shareholders in
reporting period-end
61594
Total preference shareholders
with voting rights recovered at
end of reporting period (if
applicable)
0
Top 10 shares holding
Full name of Shareholders
Nature of
shareholder
Proportion
of shares
held
Shares held
Amount of
un-restricted
common
shares held
Number of share
pledged/frozen
State of
share
Amoun
t
Sichuan Changhong Electric Co. Ltd.State-owned legal
person
23.79% 248457724 0 - -
Hefei Industry Investment Holding (Group)
Co. Ltd.
State-owned legal
person
4.58% 47823401 0 - -
CHANGHONG (HK) TRADING LIMITED Foreign legal 2.59% 27077797 0 - -
(note 1) person
CAO SHENGCHUN
Foreign natural
person
1.41% 14766086 0 - -
Caitong Fund- Ningbo Bank-Haitong Xingtai
(Anhui) Emerging Industry Investment Fund
(Limited Partnership)
Domestic non
state-owned
corporate
1.03% 10733452 0 - -
Ma Guobin
Domestic nature
person
0.92% 9633427 0 - -
Shanghai Fangda Investment Management Co.Ltd.
Domestic general
legal person
0.85% 8880000 0 - -
China Construction Bank - Huaxia China
Securities Sichuan State-owned enterprise
reform exchange traded index securities
investment fund
Domestic non
state-owned
corporate
0.65% 6781800 0 - -
Phillip Securities (Hong Kong) Co. Ltd.
Foreign legal
person
0.60% 6296913 0 - -
China Securities Finance Corporation Limited
Domestic general
legal person
0.42% 4362500 0 - -
Explanation on associated relationship among
the aforesaid shareholders
Among the above shareholders CHANGHONG (HK) TRADING LIMITED
(hereinafter referred to as Hong Kong Changhong) is the wholly-owned subsidiary
of Sichuan Changhong Electric Co. Ltd.; except the shares of the Company
directly held by Hong Kong Changhong 6296913 shares of B-stock are also held
through Phillip Securities (Hong Kong) Co. Ltd. the foregoing shareholders
constitute persons of uniform action. There existed no associated relationship or
belong to the concerted actors as specified in the Measures for the Administration
of Information Disclosure of Shareholder Equity Changes of Listed Companies
among Sichuan Changhong Hong Kong Changhong and other top 7 shareholders;
“Caitong Fund- Ningbo Bank-Haitong Xingtai (Anhui) Emerging IndustryInvestment Fund (Limited Partnership) ” refers to the products of Caitong Fund
Management Company subscribe for privately placement of 2016; The company
neither knows whether there is any association among other shareholders nor
knows whether other shareholders belong to the persons acting in concert that isstipulated in the “Administrative Measures on Information Disclosure of Changesin Shareholding of Listed Companies”.
Explanation on shareholders involving margin
business (if applicable)
As of 30
th
June 2020 among the top 10 common shareholders Ma Guobin holds
9572801 shares of the Company through customer credit trading secured account
of Founder Securities Co. Ltd. and 60626 shares hold through common
securities account thus 9633427 shares of the Company are held in total. The
shareholder-Shanghai Fangda Investment Management Co. Ltd. customer credit
transaction guaranteed securities account of Guoyuan Securities Co. Ltd holds
8880000 shares of the Company.
(iv) Changes of controlling shareholder or actual controller
1. Changes of controlling shareholder in reporting period
□ Applicable √ Not applicable
No changes of controlling shareholder in reporting period.
2. Changes of actual controller in reporting period
□ Applicable √ Not applicable
No changes of actual controller in reporting period.(v) Total preferred shareholders and top 10 shares held by preferred shareholders
□ Applicable √ Not applicable
The Company has no preferred shareholders
(vi) Corporate bond
Whether the Company has a corporation bonds that issuance publicly and listed on stock exchange and without
due on the date when semi-annual report approved for released or fail to cash in full on due: No
III. Discussion and analysis of operation
(i) Operation status in the period
Does the Company need to comply with disclosure requirements of the special industry: No
1. Introduction
Under the influence of the novel coronavirus epidemic the home appliance industry faced unprecedented
challenges in 2020. Although the domestic economic situation improved in the second quarter the impact in the
first quarter was indelible the entire home appliance market remained pessimistic in the first half of the year.
During the reporting period the company took "one side and two points" as its guiding ideology that is using
commercial inventory as the core to drive supply chain manufacturing logistics etc. so as to improve overall
efficiency; through competition against benchmarking output online and offline competition strategies and
product strategies that highly match the market. Facing the impact of the epidemic the company’s business units
took the initiative and turned crises into opportunities taking advantage of opportunities or policies to grab new
orders and ensured the safety of supply chain and the continuous improvement of capacity utilization. At the end
of the second quarter the market stopped slipping and net profit increased compared with the same period in 2019
and it has entered the normal track of production and operation.In first half of 2020 the Company achieved operating income of 6.796 billion yuan a decrease of 25.59% on
a year-on-year basis; net profit attributable to the parent company of -210.1306 million yuan a decrease of
486.74% on a year-on-year basis. Including operating income of 2.282 billion yuan achieved in Q1 of 2020 the
net profit attributable to parent company amounted as -270.0081million yuan; the operating income for Q2 of
2020 amounted to 4.514 billion yuan and net profit attributable to parent company was 59.875 million yuan.
2. Main Business Analysis
(1) Introduction
From January to June of 2020 refrigerator and freezer business achieved revenue of 2.921 billion yuan with
23.53% down y-o-y; air-conditioning business achieved revenue of approximately 2.596 billion yuan with
34.95% down y-o-y.; washing machine business achieve revenue of approximately 180 million yuan with 12.34%
down y-o-y.; other business of small home appliance and kitchen & toilet products and cooling parts have revenue
approximately as 572 million yuan with 8.18% up y-o-y.
(2) Progress of the Company's development strategy and business plan during the reporting period
During the reporting period in accordance with the development strategy and operating principles for first
half of 2020 the Company has deployed the annual business plan arranged the production and management and
carried out the following activities:
Product leading
In June 2020 the company and JD.com jointly released the world’s first very clean refrigerator 365WPUCA.The original MNC+ long-lasting odor purification and sterilization technology is overcoming the disadvantages of
traditional refrigerators such as slow odor purification poor effect and short life. After owning "Meiling Fresh"
and "Meiling Thin" the third "Meiling Clean" business card pushes the brand image of Meiling refrigerators to a
higher level showing Meiling's new blueprint for future refrigerators for consumers and the industry.
In April 2020 "Panda Lazy" new product of Changhong Air-conditioner was released online. The smart
cleaning function of this product can deep clean the evaporator ensure the output air is clean and hygienic and
solved the pain points that consumers can only simply clean the air conditioner filter. At the same time the
product has precise temperature control and small temperature fluctuations. The precise temperature control of
0.1°C creates a comfortable and constant temperature environment which further meets the pain points of users.
In July 2020 Meiling's self-produced "very thin" front-loading washing machine made its debut and is
committed to solving the consumption pain points that the front-loading washing machine is difficult to embed.Marketing transformation
In the domestic market the company implemented the "one side two points" strategy carried out cycle
inspections based on "rationalized commercial inventory" strengthened weekly iterations improved the accuracy
of sales forecasts and improved the overall efficiency of the industry chain. At the same time it aimed at
benchmarking and carried out efficiency improvement and cost reduction work. Domestic air conditioners were
greatly affected by the epidemic and the company's air conditioner product sales fell on a year-on-year basis. Inthe overseas market the company “expanded incremental markets externally and grasped operating efficiencyinternally” in the first half of the year overcame the impact of the epidemic and achieved an increase in the order
volume of refrigerators and air conditioners. The operating quality continued to improve the product structure
continued to improve and the proportion of mid-to-high-end products continued to increase. At the same time it
actively expanded overseas private brand sales.
Efficiency promotion
Implement "one side and two points" fully benchmark against each other and improve efficiency. During the
reporting period the company continued to promote the special work of capital pressure control and the capital
operation efficiency was greatly improved on a year-on-year basis through pressure control of inventory
receivables and prepayments. On the development side achieved a nearly 10% increase in R&D efficiency
through the front-end input checks modular design and intelligent R&D platform applications. At the production
and manufacturing side through the coordination of sales production and research focused on promoting key
projects such as "five-izations and three easy" "fewer staff" and achieved a 10% increase in manufacturing
efficiency in the first half of the year.Team activation
In terms of talent development through the establishment of a normalized internal talent flow mechanism
the internal talent had a benign flow and improved the talent-post matching degree. At the same time the
competition for cadres and posts continued to be promoted to provide channels for employee promotion. In terms
of personnel structure improved the talent structure and activated the team atmosphere. In terms of staff ability
improvement built online platforms for professional learning through Meiling College such as Quality College
Technical College Manufacturing College and Management College so as to internalize outstanding employees’
job experience and enrich their learning content. In terms of incentive mechanism through the full coverage of
incentive programs continued to implement value creation rewards for all employees encourage employees to
innovate and create independently and achieve employee self-driven.
At the same time after the outbreak of the new coronavirus pneumonia in order to ensure the company's
smooth resumption of work and production the company urgently deployed formulated emergency response
plans for prevention and control stocked epidemic prevention materials made various preparatory measures
before resumption of work and fully resumed work and production.(ii) Matters relevant to financial report
(1) Particulars about the changes in aspect of accounting policy estimates and calculation method
compared with the financial report of last year
√ Applicable □Not applicable
More details can be seen in the “35. Changes in Important accounting policies and accounting estimates” of “IV.Important accounting policies and accounting estimates” carry in “Section XI Financial Report” in theSemi-Annual Report 2020
(2) Particulars about retroactive restatement on major correction for accounting errors in reporting period
□ Applicable √ Not applicable
No particulars about retroactive restatement on major correction for accounting errors in reporting period.
(3) Particulars about the change of consolidation range compared with the financial report of last year
√ Applicable □Not applicable
In the reporting period the consolidated financial statements of the Company cover 35 subsidiaries including
Sichuan Changhong Air-conditioner Co. Ltd Zhongshan Changhong Electric Co. Ltd. and Zhongke Meiling
Cryogenic Technology Co. Ltd. etc. Compared with the previous year during the reporting period
subsidiary-Guangxi Huidian Household Electrical Appliances Co. Ltd was out of the consolidate scope due to
liquidation cancellation.
Found more in “VII Change of Consolidate Statement” and VIII Equity in other main body carried in Section XI
Financial Report of the Semi-Annual Report 2020 released on 15 August 2020.
Changhong Meiling Co. Ltd.
Chairman: Wu Dinggang
15 August 2020



